On this last Sunday of 2018, it’s a good time to look back at the year that just past and share with you the Top 5 Most Read and shared blog articles from 2018. Maybe you missed them or perhaps you’d like to read them again.
To date I’ve published 233 articles that have been viewed around the world over 158,000 times. 2018 was the year that my blog visitors crossed the 100,000-milestone.
Most Read Article of 2018
My most read/shared article of this past year was “Corporate FM” published on March 11, 2018. It told the story of Kansas City Filmmaker Kevin McKinney’s movie “Corporate FM” released in 2012. In 2015, the film was re-edited, updated and released on Amazon Prime for viewing nationwide. A link to the film is contained in the article. “Corporate FM” received the most comments of any article I published this year and was widely shared. To read it, click HERE.
Second Most Read Article of 2018
In August, I wrote an article asking the question if the radio industry does itself a disservice in referring to all radio studies as being AM/FM radio, when virtually all of the radio listening today is to only FM radio. I’m sure this article will continue to stimulate reader comments. You can read “AM/FM or just FM” HERE.
Third Most Read Article of 2018
My third most read article received lots of sharing and was republished in several publications. It pondered if “Automation Killed the Radio Star”. When I was growing up, radio built an audience on the personalities who presented the music. Having the right line-up of personalities was key to winning the most listeners in a market. Join the discussion by adding your own thoughts after you’ve read the article HERE.
Fourth Most Read Article of 2018
Radio in America reaches 93% of adults on a weekly basis according to Nielsen Audio. So, the article on “Why Do People Love Radio?” came in as my fourth most popular for the year. The primary takeaway for the radio industry was to focus on what is not going to change in the next 10-years. The “secret sauce” that has led Amazon to dominate retailing. Read the whole article by clicking HERE.
Fifth Most Read Article of 2018
And finally, the fifth most read blog article I wrote and was widely shared was “Radio’s Money Problem.” Between now and 2029, one Baby Boomer will turn 65 every eight seconds. People aged 50 or older have 47-times more net wealth than households headed by a person under the age of 35. The discretionary dollars are with the Baby Boomers and the Greatest Generation, the very people who were raised on radio. There’s money to be made for savvy radio operators. Read more HERE.
Most Read Articles, Period
Two articles I’ve written continue to see lots of traffic and continue to be far and away the two most read on my blog.
They are “SiriusXM Radio is Now FREE” and “The Day the “Dumbest Idea” Invaded the Radio Industry”.
Both articles have now been viewed over 17,000-times.
The first article I wrote for my blog was “Clear Channel Media & Entertainment becomes iHeartMedia” and it has now been viewed a total of 8-times.
Why I Blog
I blog for broadcasters, educators and students.
I blog to provide media mentorship and to pay-it-forward to the broadcasting industry that I have been a part of for over 50-years.
I’m grateful for the more than 119,230 people from all over the world who have visited to read an article that caught their interest.
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Thank You for reading, next week I will begin my fifth year of blogging with all new articles.
Together we can all learn from one another by sharing our experiences, knowledge and wisdom. Feel free to contribute your thoughts to the discussion in the comments section, I read every one of them.
Happy New Year!
Enjoy your insightful and thought provoking blogs each week, Dick. I look forward to more in 2019. Happy New Year!
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Thank You Art. Happy New Year to you. -DT
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Dick, Thank you for being the supreme complement to CBS Sunday Morning: Classic appreciation and positive vision. To great things in 2019 for our nearly 100 year old service. Radio / Audio Delivery keeps going and growing thanks to the experienced & new broadcasters who care and believe. With appreciation for your work, Clark
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Thank You Clark for those kind words. WOW – comparing my articles to CBS Sunday Morning! Thank You Again for saying we compliment each other on a Sunday morning.
-DT
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Happy New Year, Dick! It would be even better if radio broadcasters would turn things around and provide the kind of service that will gain listenership, rather than continuing to shrink! I believe one of your most read blogs of 2019 will be what the Millenial generation wants that will make them tune into terrestrial radio.
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Thanks Bob for a great idea for a 2019 blog article.
-DT
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Happy New Year Dick! See you in 2019 on the internet
,
Frank
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Happy New Year to you and Susie! Lots of new travel adventures to look forward to, for the both of us I’m sure.
-DT
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And Dick, you blog for many of us not in the radio business
who consider your wisdom transferable across the business spectrum.
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Thank You for saying that Rick. I have always felt that these things are universal and sometimes we best see our own situation when we view it from the perspective of another industry/career.
Thank You for being a reader of this blog.
-DT
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