Tag Archives: 2001 A Space Odyssey

Last week I asked the question “Is There a Future for Radio Personalities?” That blog was my analysis of the latest research done by Jacob Media Strategies for Don Anthony’s annual Morning Show Boot Camp. I wasn’t surprised by the volume of comments about the blog, however it was sad to find that most people feel the days of making RADIO a career are over.

A.I. (Artificial Intelligence)

The part of Fred Jacob’s research I didn’t include in last week’s blog was the impact that air personalities thought A.I. would make on their future. 76% of the people in the survey agreed with the question: “I’m personally concerned that A.I. technology will lead to many more on-air radio jobs being lost.”

It’s Worse Than You Think

Our universe is estimated to be 26.7 billion years old. Humans on planet earth have only been around 6,000 years, but look at all we’ve accomplished in such a short period of time.

Now, what maybe mankind’s greatest invention might also be responsible for our demise: A.I. or Artificial Intelligence.

This technology has the potential to take away

30% OF ALL JOBS within 10 years.

Think of all the jobs that A.I. can do better (and maybe do even better than you or I).

• Stock Trader
• Truck Driver
• Accountant
• Telemarketer
• Lawyer
• Bookkeeper
• Actor
• Writer
• Musician
• Painter
• Radio Personality

It would be easier to make a list of the jobs that cannot be impacted by A.I., than a list of those that will.

To get a better idea of how scary this technology is, listen to either of these links:

• A.I.’s “not -Johnny Cash” singing “I’m a Barbie Girl”  https://www.youtube.com/watch?v=lL0oy8HBJAk
• A.I.’s “Frank Sinatra” singing “Livin’ on a Prayer” https://www.youtube.com/watch?v=SPUeqXXugtY

The proliferation of these kind of A.I. creations can abundantly be found on YouTube.

Today’s A.I. voice software can listen to a few seconds of anyone’s voice and completely re-create a replica that is almost indistinguishable from the original. I don’t know what is most troubling, that it can be done, that it can be done so quickly or that it’s so easy that anyone can do it.

Call Centers

Call centers are big business around the world, making up 8% of India’s GDP (Gross Domestic Product), 6.3% of Brazil’s GDP and while America outsources the majority of this type of work, the U.S. still employs 3.4 million people who work in call centers.

A.I. has the ability to completely replace everyone

working in call centers around the world.

You don’t have to be a political scientist to predict what would happen if 8% of a country’s GDP is suddenly wiped away. You’ll see more people carrying pitchforks and torches than stormed the castle in “Beauty & The Beast.”

I have radio friends that have used their incredible voices to produce audio books, and earned a good living in the process. A.I. will replace these talented people as well.

Actors & Writers Strike

It’s not just the radio industry that is finding itself in unknown territory.

Actors fear they will lose control of their lucrative likeness and writers fear they will have to share credit with a machine. Watch this situation closely, because writers and actors are the proverbial “canary in the coal mine” for what’s to come for the rest of us in media.

A.I. is at the very heart of the current actors and writers strike, it’s ahead of pay models, benefits and job protections.

Federal A.I. Commission

Senator Chris Murphy is one of the most outspoken members of Congress on artificial intelligence. “When you start to outsource the bulk of human creativity to machines, there comes with that a human rot,” says Senator Murphy. He estimates that humans being replaced for creativity by computers will happen at a staggering scale within the next two to three years, and it scares the hell out of him.

Senator Murphy believes that it is time to create a new regulatory body, like the creation of the FCC (Federal Communications Commission) that came into existence with the advent of broadcast radio.

“There are really deep spiritual questions at hand here. I don’t think policymakers should be shy about talking about that,” Senator Murphy believes.

Putting Things In Perspective

While humans may have inhabited this planet for 6,000 years, look at what has happened in just the last 50 years:

• The personal computer is 50 years old
• The iPhone is 16 years old
• Today’s A.I. is 5 years old

Of all the many calamities the human race faces in the years ahead — a full-scale nuclear war, climate change or artificial intelligence – it’s A.I. that poses the greatest risk. One highly researched economist report on A.I. noted that “there’s more than a 50-50 chance A.I. will wipe out all of humanity by the middle of the century.”

“Open the pod bay doors please Hal.

I’m sorry Dave, I’m afraid I can’t do that.”

-from the movie “2001 – A Space Odyssey”

Google co-founder, Larry Page, believes that once computers are smarter than humans, they will find no use for us humans, and they will simply get rid of us. He sees this as the next step in the evolutionary process.

If we don’t understand the risks, along with the benefits A.I. brings to us, we might all end up like Dave.

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Note: For a deep dive on this subject, read the article by Nick Bolton from the September 13, 2023 edition of Vanity Fair. It was this article that provided many of the facts and quotes used in this week’s blog: Artificial Intelligence May Be Humanity’s Most Ingenious Invention—And Its Last? Silicon Valley is barreling ahead with AI technology that could unlock novel forms of creativity, art, and medicine, and potentially, wipe out all mankind. As one AI engineer warns, “We’re creating God.”